Johannesburg, South Africa (28 September 2014) – On 22 November, 2014 South Africans will once again UNITE and take to the streets of Tshwane in honour of the much-loved global icon, the late Nelson Mandela.
Spearheaded by the Department of Sport and Recreation and the Department of Arts and Culture, the 2014 Nelson Mandela Sport and Culture Day will be held to demonstrate the depth of South Africans’ commitment to the late President Nelson Mandela’s vision of sports and culture as a nation builder and a unifying force for a cohesive society.
With its aim to mobilise the youth, UNITE 2.0 is a call to action for South Africa’s youth, as the generation charged with living the Mandela Legacy, to Unite in building a brighter future for all.
In partnership with Cycling SA and Athletics SA, UNITE 2.0 proudly announces two new sporting codes as a focus for the 2014 Nelson Mandela Sport and Culture Day. The day’s sporting events will feature a cycling race, a road-running race, a run/walk race, and a fun walk.
UNITE 2.0 calls upon cyclists, runners, artists, corporates, charities, friends and family to #Run or #Ride as we #unite4mandela.
“The Nelson Mandela Sport and Culture Day is designed to bring together South Africans from all walks of life, particularly this year in its 2nd year and as we celebrate 20 years of freedom and democracy. Almost 1 year ago, South Africans lined the streets of Tshwane, to say our final farewell. This year, on Nelson Mandela Sport & Culture day – we reclaim those very same streets to celebrate the life of this global icon.” says Fikile Mbalula, Minister of Sport and Recreation, South Africa.
This year’s UNITE 2.0 aims to break records by combining two major sports on the streets of Tshwane: Cycling and Running.
In remembrance of the 67 years Mandela devoted to social activism the 67km cycling race will start and finish at the Union Buildings, with the route passing by many historical landmarks and monuments. There will be cash prizes for the top finishers for all events.
The winners of the 67km cycling road race will receive R100 000, while the charity of their choice receives R50 000.
The 27km Road Running challenge winner will also win R100 000, while the charity of their choice receives R50 000. The distance of this race is in commemoration of the 27 years Mandela spent in prison.
The 9.4km Road Running/Walking Events are in remembrance of the 94 years of Madiba’s life. Winners from the running event will receive R25 000, while the charity of their choice receives R15 000.
The 9.4km Walking event winner will receive R15 000, with R7 000 going to charity of their choice.
Registration for all of these events is now open, and you can sign up online: www.unite4mandela.co.za
Registration Fees:
67km Cycle: R250
27km Run: R70
9.4km Run: R50
5km Fun Walk: R40
For more information contact:
WEBSITE & SOCIAL MEDIA NETWORKS
www.unite4mandela.co.za
www.facebook.com/UNiTE4Mandela
www.twitter.com/UNiTE4Mandela
www.srsa.gov.za
www.dac.gov.za
MEDIA LIAISON & PUBLICITY
ON POINT PR
| VISTA KALIPA | NICOLE OGLE |
| 011 482 6155 | 011 4826155 |
| vista@onpointpr.co.za | nicole@onpointpr.co.za |
| 076 047 1355 | 072 336 2739 |
TIMELINE:
- 22 October: Media Accreditation Opens
- 17 November: Media Accreditation Closes
- 18-21 November: Media Accreditation Pickup
- Venue: On-Point PR, 12th Floor,
- Metal Box Building, 25 Owl Street, Milpark.
- 22 November: Race Day
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